Creative Data Storyteller
Overview
This is a secondary research project I conducted as an intern at Fuseideas. Our team was trying to look at the higher education industry, especially for millennials. For example, what is the trend among millennials in terms of attending college? What do millennials consider when they make college decisions?
My Role
I read business articles and research projects from different resources. After that, I sorted out the information that is best for our agency's purpose and synthesized this report for the use of the social media team.
Snapshots
Back to all my work
A primary research project on segmentation analysis of a home shopping technology
A primary market research on college consumers shopping preferences for self-assembling furniture
A secondary research on the higher education market
A marketing and advertising campaign our team created for a MIT start-up WikiFoods
My AdLab team worked on a semester-long project for Cambridge Historical Tours' new branding campaign
A digital media campaign for New Balance Boston
A CD Cover and web ad design for the song How Long Will I Love You by Ellie Goulding
A Print Ad for Sour Patch Kids